TOP SELLER

Love Your Locks

Fortifi-hair™ Shampoo (32 fl oz):  A nourishing, plant-based, deeply moisturizing yet lightweight natural shampoo to revitalize and mend dry, damaged, or coarse hair.

Fortifi-hair™ Conditioner (32 fl oz): Restore your hair to its natural glory. Silky oils, rich plant butters, phytonutrients, B vitamins, and baobab plant protein work to moisturize, strengthen, protect, and repair all types of damaged, dry or coarse hair.

This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

In This Bundle

Fortifi-hair™ Shampoo$24.50$35.00

A nourishing, plant-based, deeply hydrating yet lightweight natural shampoo to revitalize and mend dry, damaged, or coarse hair.

Fortifi-hair™ Conditioner$25.20$36.00

Restore your hair to its natural glory. Silky oils, rich plant butters, phytonutrients, B vitamins, and baobab plant protein work to strengthen, protect, and repair all types of...

Plant Science. Super-natural Results.

Transform coarse, brittle locks into sumptuous silk with our Fortifi-hair moisturizing regimen.

Fortifi-hair With Love.

Decadently moisturizing, yet lightweight. Plant rich, antioxidant rich, protein rich giving your dry hair the extra love it needs.

Love Your Locks.

Our Fortifi-hair™ regimen is rich with plant proteins and moisture to help rebuild, repair and defrizz dry, coarse and damaged hair types.

Star Ingredients

What Customers Are Saying

This shampoo is great for my curly, color-treated hair. It makes it look smooth & shiny without any frizz.

I’ve used it for several years now along with the Fortifi-hair conditioner. I highly recommend it.

What's I-N?

Nature-made. Lab-perfected.

Organic and natural plant-powered science is the basis of every I-N product.

Super-natural science makes our products truly Intelligent.

Intelligent ingredients.

We go to great lengths to ensure every ingredient is sustainable, health-conscious, and proven effective

Every choice matters.

Sustainable Packaging.

At I-N we're proud to say we are always looking for ways to cut down on our "environmental footprint."

Reducing our footprint one decision at a time.