New + Trending

New and Trending Haircare and Skincare, Revolutionizing the Way We Care for Ourselves and Enhance Our Natural Beauty.

Our proven plant science elevates good choices into great hair.

Apply products in the following order for best results.

Step 1: Rinse-Out Treatments

A great hair day starts at the root.  Prep scalp and hair with your favorite I-N treatments like our Bi-phase Scalp Serum for dry scalp, or our Pure Plenty Serum to optimize a healthy hair cycle.

Step 2: Shampoo & Condition

Next, cleanse and condition with our plant powered regimens. Free from harsh sulfates and rich with coconut powered suds that are dense and luxurious and plant emollients that smooth and condition.

Choose the right I-N regimen for you:

InspiraMint – daily minty goodness that tingles and refreshes for normal and oily hair types

Fortifi-hair – ultra moisturizing for dry, damaged and coarse hair

Amplifi-hair – for amped up volume

Pure Plenty – for fine/thinning hair and a healthy hair cycle

Step 3: Leave-In Treatments

Mask, serum and more. Choose one or use a combination to detangle, add shine, tame frizz and support your healthiest hair cycle.

Step 4: Heat Protectant

The foundation of a good hair day. This silky, strand-strengthening spray is an essential first step to prevent damage and protect hair from heat styling up to 400 degrees.

Step 5: Hair Gels, Creams, Mousses

Styling products that benefit your hair beyond the finished look with replenishing, repairing plant actives. Plus wafting aromatics that smell amazing.

Step 6: Hair Serum/Oil

Give your hair a boost. Try our Shine Bright Vitamin C hair oil to support strength, elasticity, and overall hair condition.

Step 7: Hair Spray

Style. Restyle. Repeat

Lightweight, flexible and restylable with plant holding agents, resins and emollients so you can change up your look anytime.

Shine Bright Vitamin C Hair Oil

A fast absorbing, hair and skin loving serum that smooths and adds shine.

Unleash Your Hair's Radiance with the Vitamin C Boost

  • Adds hydration, shine and brightens color.
  • Coats brittle ends to soften.
  • Conditions, tames frizz and flyaways.
  • Doesn't weight hair down.
  • Improves combability in dry and wet hair.
5 Stars
“The softness and shine this brought to my hair was incredible. I can’t think of a time my hair has ever been softer. 10/10, I will be buying this again."

- Verified Buyer

Shine Bright Moisture Mask

Strength Training For Your Hair

  • Targets damage from heat styling and chemical treatments.
  • Helps restore and reinforce strands.
  • Reduces dullness, frizziness & improves overall health of hair.
  • Moisturizes hair and scalp, detangles, & smooths split ends.
  • Adds silky shine and softness, while smoothing cuticle.

Get Cozy with Self-care

Elevate your self-care journey with the epitome of green luxury.

Re-lights skin's natural brightness