As the weather warms up and humidity hits its peak during these summer months, it becomes increasingly important to use products that promote lasting hold, shine & provide essential environmental protectants. Take a look at our list of essential I-N styling products that are both plant-based and cruelty-free, while remaining effective and efficient. 

 A Styler Combo for: The Smooth Operator

Tired of the constant fight against frizz? Humidity cramping your style this summer? Our Shape-setter™ Flex Gel is packed with certified organic black cumin seed oil, geranium flower oil & aloe leaf juice for long-lasting definition and support, without the sticky finish. Apply to hair from root to tip on either wet or dry hair for effortlessly effective results. If your curls need a little extra love, use along with our Allure-awarded Bell-curve™ Curl Cream for defined, hydrated curls. Apply on wet hair, and diffuse or air-dry for optimal results.

Before & After: Bell-curve™ Curl Cream.

A Styler for: An Effortlessly Chic Aesthetic

Our Tousled Texture Matte Paste makes on-the-go styling simple. Loaded with beneficial plant-based ingredients, leaves your hair hydrated and protected, too. Certified organic safflower seed oil, larch tree resin & pullulan work to make this a highly concentrated mix - so a little goes a long way. Ideal for short and mid-length hair.

Before & After: Tousled Texture Matte Paste.

A Styler Combo for: The 90s Blowout Lover

Combine the powers of our Amplifi-hair™ Blow Out Cream and Amplifi-hair™ Style & Restyler Spray for the Jennifer Aniston look of your dreams - sans the frizz. Achieve weightless volume, body and manageability while also protecting strands against heat. Our unique Intelli-Seed™ antioxidant-rich oils work to provide the hair with essential nutrients from jojoba seed, while also protects hair from environmental damage with black cumin, red grape, red raspberry, pumpkin and cranberry seed oils.

Before & After: Amplifi-hair™ Style & Restyler Spray.

A Styler for: Hydrated Hair

If you're in need of a quick & easy way to deliver nutritious moisture back into your strands, our Shine Bright Moisture Mask is the styler for you this summer. A deep conditioning mask infused with nutrients and natural oils to strengthen overworked hair, while also adding shine and softness. Certified organic argan, golden samphire, and aspergilllus ferment & arginine work to bring hair back to its former glory.
 

A Styler for: The Protection Planner

In need of a plant-based protectant? Our Good Hair Guardian™ Thermal Primer is just the defense for you. The foundation of a good hair day. This silky, strand-strengthening spray is an essential first step to prevent damage, de-tangle, de-frizz, and enhance shine, all with a virtually weightless feel, all while protecting hair from heat styling up to 400 degrees.

Before & After: Good Hair Guardian™ Thermal Primer.

A Styler for: Second-day Hair Rescue 

Give those slept-in curls a second life with our Bell-curve™ Curl Reviving Spray. This protein-infused, lightweight mist diffuses frizz, repairs damage, protects from environmental damage, locks in moisture and gives hair a smooth, silky look and feel. Our unique blend of certified organic quinoa, rice protein, and green tea provide essential amino acids for nourishment and optimal moisturization of hair.