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  • December Count Down Days Hrs Mins
  • Holiday Gift Guide 20% OFF

Live vivid.

PureServe® Color Saving Shampoo

  • 32oz / 946ml 32oz / 946ml
  • 32oz / 946ml 32oz / 946ml
  • 15oz / 444ml 15oz / 444ml
  • 1.7 fl oz 50 ml 1.7 fl oz 50 ml
  • What is IN’s subscription/replenishment service?
    Choose your favorite IN products and receive a new shipment of these products automatically in 30, 60, 90 days. Let us take the hassle out of re-ordering and you will never be without your favorite IN product.

$12.50

For color treated hair.

Sulfate-free, plant based gentle cleanser nourishes while protecting hair shaft to improve color retention. Won’t strip natural oils

  • The silky plant-based sulfate free agents are mild on scalp and gentle on hair color while offering excellent cleansing.
  • The lock-loving light lather helps carry away the build-up from the day without over-drying or stripping the needed natural oils.

IN Standards Learn More

Directions for use:

  • Massage into wet scalp and hair working from root to ends.
  • Lather, rinse and condition.
  • Pretreat with Color Shield.

Did you know?

  • A must have for color-treated hair to save time and money reducing the frequency of hair color services
  • Swimmers, beach goers and outdoor enthusiasts should use pureserve to help protect hair from chlorine, uv, water and other environmental pollutants
  • Great for auburn and red tones along with bright fashion colors, color resistant hair and gray coverage
  • Helps keep blonds and lighter tones less muddy and less gold over time
  • Use the Color Shield for everyday pollution for any hair type

Ingredients:

Water (Aqua), Decyl Glucoside, Sodium Methyl Cocoyl Taurate, Lauryl Glucoside, Glycerin, Glyceryl Stearate SE, Tilia Tomentosa Bud Extract,1 Hydrolyzed Algin,2 Hydrolyzed Quinoa, Hydrolyzed Soy Protein, Lavandula Angustifolia (Lavender) Flower Extract,1 Camellia Sinensis Leaf Extract,1 Rosmarinus Officinalis (Rosemary) Leaf Extract,1 Nigella Sativa (Black Cumin) Seed Oil,1,3 Cucurbita Pepo (Pumpkin) Seed Oil,1,3 Rubus Idaeus (Red Raspberry) Seed Oil,1,3 Vitis Vinifera (Red Grape) Seed Oil,1,3 Vaccinium Macrocarpon (Cranberry) Seed Oil,1,3 Aloe Barbadensis Leaf Powder,1 Panthenol, Aroma,1,4 Butyrospermum Parkii (Shea) Butter,1 Glycine Soja (Soybean) Seed Extract, Elaeis Guineensis (Palm) Fruit Extract, Oryza Sativa (Rice) Extract, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Coco-Glucoside, Glyceryl Oleate, Heptyl Undecylenate, Xylitol, Benzyl Alcohol, Citric Acid, Gluconolactone, Potassium Sorbate, Sodium Benzoate, Citral,5 Citronellol,5 Geraniol,5 Limonene,5 Linalool,5 Tocopherol (Vitamin E)

1 CERTIFIED ORGANIC
2 ALGAE BIOACTIVE
3 ANTIOXIDANT INTELLIMUNE® SUPER SEED OIL COMPLEX
4 ACTIVE AROMA/FLAVOR OILS: CITRUS NOBILIS (MANDARIN ORANGE) PEEL OIL,1 PELARGONIUM GRAVEOLENS (GERANIUM) FLOWER OIL,1 L ITSEA CUBEBA (MAY CHANG) FRUIT OIL,1 POGOSTEMON CABLIN (PATCHOULI) OIL,1 CITRUS AURANTIUM BERGAMIA (BERGAMOT) FRUIT OIL,1 JASMINUM OFFICINALE (JASMINE) OIL,1 VETIVERIA ZIZANOIDES (VETIVER) ROOT OIL,1 FLAVOR (NECTAR T YPE)1
5 NATURALLY OCCURRING COMPONENT OF ORGANIC ESSENTIAL OIL BLEND

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"Everything we put in & on our bodies must be nutritious and safe."

Founded by Horst Rechelbacher,
the father of Safe Cosmetics

Water (Aqua), Decyl Glucoside, Sodium Methyl Cocoyl Taurate, Lauryl Glucoside, Glycerin, Glyceryl Stearate SE, Tilia Tomentosa Bud Extract,1 Hydrolyzed Algin,2 Hydrolyzed Quinoa, Hydrolyzed Soy Protein, Lavandula Angustifolia (Lavender) Flower Extract,1 Camellia Sinensis Leaf Extract,1 Rosmarinus Officinalis (Rosemary) Leaf Extract,1 Nigella Sativa (Black Cumin) Seed Oil,1,3 Cucurbita Pepo (Pumpkin) Seed Oil,1,3 Rubus Idaeus (Red Raspberry) Seed Oil,1,3 Vitis Vinifera (Red Grape) Seed Oil,1,3 Vaccinium Macrocarpon (Cranberry) Seed Oil,1,3 Aloe Barbadensis Leaf Powder,1 Panthenol, Aroma,1,4 Butyrospermum Parkii (Shea) Butter,1 Glycine Soja (Soybean) Seed Extract, Elaeis Guineensis (Palm) Fruit Extract, Oryza Sativa (Rice) Extract, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Coco-Glucoside, Glyceryl Oleate, Heptyl Undecylenate, Xylitol, Benzyl Alcohol, Citric Acid, Gluconolactone, Potassium Sorbate, Sodium Benzoate, Citral,5 Citronellol,5 Geraniol,5 Limonene,5 Linalool,5 Tocopherol (Vitamin E)

1 CERTIFIED ORGANIC
2 ALGAE BIOACTIVE
3 ANTIOXIDANT INTELLIMUNE® SUPER SEED OIL COMPLEX
4 ACTIVE AROMA/FLAVOR OILS: CITRUS NOBILIS (MANDARIN ORANGE) PEEL OIL,1 PELARGONIUM GRAVEOLENS (GERANIUM) FLOWER OIL,1 L ITSEA CUBEBA (MAY CHANG) FRUIT OIL,1 POGOSTEMON CABLIN (PATCHOULI) OIL,1 CITRUS AURANTIUM BERGAMIA (BERGAMOT) FRUIT OIL,1 JASMINUM OFFICINALE (JASMINE) OIL,1 VETIVERIA ZIZANOIDES (VETIVER) ROOT OIL,1 FLAVOR (NECTAR T YPE)1
5 NATURALLY OCCURRING COMPONENT OF ORGANIC ESSENTIAL OIL BLEND