Every Choice Matters

We believe in no-compromise, super-effective, clinically proven, plant-based ingredients.

Every Choice Matters

Intelligent Ingredient Choices

Unearthing the most potent plant-based ingredients takes us all around the world. The results are beyond compare. It's amazing what a difference it makes to use coconut instead of sodium lauryl sulfate, ajuga instead of minoxidil, and pure essential oils instead of synthetic fragrances. Plant-based, sustainable ingredients are better for our planet, too—less reliance on fossil fuels, more sustainable agriculture; it's all connected.

Gentle cleansing agents

To get the best of both worlds—soft, clean skin, hair and an earth-conscious product—we choose biodegradable, biocompatible, plant-based coconut and sustainable palm surfactants. These don’t strip the skin, work gently on hair, and are better for the planet.

Our Seed Synergy™ Foaming Cleanser cleanses with plant-based cleansing ingredients that condition as they clean. Antioxidant superboost Intelli-Seed™ defends against cellular damage from free radicals to slow premature aging, leaving the skin calm, clean and hydrated.

Vitalsea Pore Polish

Plastic bead-free

The plastic beads used in conventional scrubs go down your drain and pollute our oceans. We choose plant-based beads: they're gentler on skin with a sphere shape that will not cause micro tears on skin. These jojoba beads are completely biodegradable and will not end up in aquatic ecosystems. 

Our Vitalsea™ Pore Polish exfoliates with jojoba beads and uses Intelli-Sea™ active algae to calm redness, brightens and deeply moisturize the skin to reduce the appearance of fine lines and wrinkles. White willow bark, the natural source of salicin, increases cell turnover and dissolves oil to clear pores. 

Vitalsea Time Traveler Serum

Sustainable palm

I-N is committed to using sustainable palm because palm oil farming is a destructive, unsustainable industry. We cooperate with the Roundtable on Sustainable Palm Oil (RSPO), which reduces rainforest clear-cutting, habitat destruction, and exploitation of indigenous populations.

Our Vitalisea™ Time Traveler™ Serum diffuses dark spots and smoothes skin without the dryness or irritation of conventional retinol. Intelli-Sea™ marine plant-based bioactives kickstart aging skin cells while certified organic, antioxidant-rich Intelli-Seed™ and goji berry protect the skin from environmental aggressors and oxidative stress.

Liquid Green Oil

No faux fragrance, ever.

We disclose every ingredient on pack—even our trade-secret fragrances. Each product is scented with a proprietary blend of 99% certified-organic essential oils. Our euphoric aromas are harmonically orchestrated for the active benefits, and sensorial experience they bring.

Our Liquid Green™ Oil brightens, plumps and firms with certified organic Intelli-Seed™ antioxidant oil complex that boosts and protects skin cells while restoring collagen and elastin production. Made only of clean, pure argan, blue tansy, açai and active essential oils.